Virtual Assistant Marketing – Niche to Streamline Your Efforts

When you market to a niche you are targeting a very small select group of people. With research you can identify what that group of people have in common and in what areas where they will all be struggling. This way you can tailor your marketing message, the words that you use, to suit the target market. For example, if you were to target a group of individuals that were constantly away from home due to their line of work, you could say something in your marketing material like ‘Are you constantly away from home and worrying that the post is not being dealt with or you’ll come home to find that you car has run out of tax or the boiler has not been serviced?’ Do you see how someone who was away all the time would identify with that question? They may well have already experienced a situation like that or know that it will happen at some point.

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Virtual Assistants Earn Money In Your Sleep – Yes Really!

Hands up who has heard of passive income? If you’re not familiar with it, passive income is that lovely thing that happens when you earn cold hard cash from someone elses efforts. It’s so important it’s written in huge letters on my white board to remind me of this little gem every time I cast my eyes right to remind myself what I am actually meant to be doing! OK, so this sounds great in principle but how does it work, is it ethical and how can I earn some money for doing practically nothing?

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New and Improved Services from the UKAVA

At the UK Association of Virtual Assistants, our continued investment in Internet Marketing has meant that the UKAVA generates a large amount of pre-qualified traffic to our web site, which in turn results in leads for our members. If you have an Enhanced Listing in our Virtual Assistant Directory these potential clients end up on your web site. But now we have introduced a FREE service for prospective Virtual Assistant clients to look for the perfect VA to suit their needs.

Prospects can now complete a short online form giving details of the work they have available and this information is emailed to all our members allowing you the chance to pick and chose who you want to work with. This means that you will be able to put your proposals direct to would-be clients through out the UK and Worldwide, not just those within your local area – we do work virtually after all! It also means that that you can tender for work as and when you need it. So if you’ve just lost your biggest client, or you’re just starting up and looking for your first clients, now is the time to start putting in those proposals!

If you are already a member of the UKAVA keep an eye on your email inbox for these alerts and if you’re not already a member, click on the link below to find out all the benefits membership brings.

Virtual Assistants Networking Like Crazy at New Google Group

UKAVA Google Group

Yesterday saw the launch of the UK Association of Virtual Assistants Google Group. A user group or forum was something that had been in the pipeline for a while here at the UKAVA but we wanted a group that could be open to everyone, newbies and veterans alike. The group is free to join and participate in and boy have you all grabbed it by the horns. There I was yesterday sitting in my Google Group all alone and today, BAM, virtual assistants are coming from everywhere and all crazily networking to find complimentary skills, telephone answering services, transcription services, holiday cover – you name it. What are you waiting for? Get over there and join in!