Build your newsletter or Ezine subscriber list by offering something for free in exchange for their email address, perhaps an article or report for example.
Build a blog so you can regularly and informally keep in touch with your readers. Post tips, links to related online articles and information.
Write regular press releases and send them to publications aimed at your target market. Even if your particular story is not run, you will be seen as the expert in your field and may be approached later.
Syndicate your articles online to article directories to attract new visitors to your web site and Ezine subscriber list.
Write articles useful to your target market then add them to your web site. You can also include them in your ezines. This showcases you as the expert in that particular field.
Give your website a revamp. Is all the information up to date? Does it show a good photograph of you? This is your virtual shop window and the first impression most potential clients will see.
Build your newsletter or Ezine subscriber list, put a sign up box on your web site, include a link to your sign up page in your Twitter updates, Facebook posts, blog posts, etc.
Set up a newsletter or Ezine to keep in touch with both clients, prospects and visitors to your website. Start by sending out simple tips that are useful to your target market.
Send your existing clients a questionnaire. Ask them what they like about your service and what they would like to see added. If they are happy clients, ask them for referrals to other potential clients.
Join at least one online networking site, which can be a strictly business site like LinkedIn or more social site (but often equally effective) such as Facebook and Twitter. Don’t forget as a ‘virtual’ worker you can work with anyone, anywhere!
Join a local networking group to gain local visibility and meet some like-minded small business owners. Don’t forget to follow up after events and meet up with contacts outside the events too.
Savvy entrepreneur, 24, claims she makes £10,000 a MONTH working 30 hours a week from home as a virtual assistant – and reveals how YOU can do it too EXCLUSIVE: Jemma Broadstock, of Derbyshire, started business in March 2019 Was fully booked in six months and says clients are increasing during lockdown Jemma, 24, has … Read more
Our latest time saving tip is a simple one – Limit the amount of time you spend checking email and switch off email alerts. If you are constantly checking your inbox or are responding immediately to email alerts you could be wasting hours every week, not to mention finding it very difficult to concentrate. Limit … Read more
Although one of the joys of working from home in your own business is that you can work whenever you choose, unless you set specific work times, one of two things will happen. You’ll either spend all day dipping in and out of work and end up achieving very little, or, you’ll find yourself working … Read more
Consider an all in one printer, scanner and copier as it saves space. You can also get one with an integral fax machine, although you can also use an online fax services from your 0844 number provider or Efax if required. You will also need a shredder for confidential documents and you may need a … Read more
When deciding which type of computer to buy, consider how you will be working and which option would be best for you. If you are going to be working away from the office from time to time, you might choose a laptop. Make sure when you are using if for extended periods at your desk … Read more
Who will answer your telephone if you are on a call or out of the office? There is nothing more likely to lose you a potential client than an unanswered enquiry call. You can’t be at your desk every minute of the working day so set up a real live person call handling service.
Firstly you need to consider if you will use your home telephone number, set up a new line just for business use, perhaps use Skype (providing you have excellent broadband) or register a non-geographic or 0844 number that will divert to your home number during office hours. There are benefits to all options so consider … Read more
When choosing a desk make sure it is large enough area to accommodate the work you will be completing. It is tempting, particularly when using a small space, to go for a small desk or one of those cupboard work stations. Just make sure you have enough room to spread out. Make sure the chair … Read more
One of the fun parts of setting up your home business is setting up your home office. Here are some hot tips to make sure you invest wisely in everything you will need. Tip 1 – Create a dedicated space that is your ‘office’. Ideally this should be a dedicated space, an entire room if … Read more