Building a Top Notch Virtual Team

Whether you run a business from the comfort of your own home office, or you have a ‘real’ office and operate with a team of outsourcers, subcontractors, home based or office based employees, chances are you will be working virtually with some of your team members. Outsourcing to an experienced professional makes perfect business sense. … Read more

Virtual Assistants – How to Stay Focussed On Your Own Business Goals – Tip 1

As the owner of a Virtual Assistant business, you will find that hundreds of distractions that vie for your time, energy and focus. Common distractions can include children, family and friends, neighbours, pets, constant telephone calls, post and deliveries, household chores, television (Lorraine Kelly or Loose Women anyone?) and so many more. As the owner … Read more

Virtual Assistant Website Mistake 9

No testimonials or case studies to demonstrate your expertise. One of the easiest ways you can create customer confidence in you and your business is to post testimo­nials on your web site. Don’t even think of writing these yourself (I’m sure you wouldn’t) but ask your clients to write something that clearly states what you … Read more

Virtual Assistant Website Mistake 8

Lack of additional resources and links. One way to gauge the usefulness and helpfulness of a business is to have a look at their websites resources and links section. For example, the Resources and Links section of the UKAVA website lists a whole range of resources to help new and established virtual assistants and they … Read more

Virtual Assistant Website Mistake 7

Copying every other virtual assistant web site. As part of vetting the websites that we list on the UKAVA Directory, I have the job of personally checking every potential members website before it is added. It is quite obvious in a lot of cases that virtual assistants have simply visited the websites of their competition … Read more

Virtual Assistant Website Mistake 6

Not mentioning what makes you different, your USP. When I’m doing online research for a particular product or service, I want to know right away what makes any company unique or different from their competition. Most virtual assistant websites just display a whole list of services they provide. While I agree that you do need … Read more

Virtual Assistant Website Mistake 4

Not Turning Your Website Visitors Into Prospects. Lots of virtual assistants complain that they get a lot of visitors to their website, but few of them convert into customers. Most marketing texts will tell you that it takes approximately 7 ‘touches’ for a prospect to decide to buy something from you. A visit to your … Read more

Virtual Assistant Website Mistake 3

Nothing to demonstrates your expertise. Virtual Assistant websites often boast about how profi­cient they are at solving their clients problems and I’m sure that they do, but where’s the proof? If you’ve been in business for awhile, you’ve got a good idea of the many problems your customers face, so providing relevant content that addresses … Read more

Advertising Your Virtual Assistant Business on a Budget – Lesson Four – Press Releases

 Press Releases are useful for generating a buzz about your virtual assistant business. The business editor at your local newspaper will always be on the lookout for a good business story to fill the business news section of the newspaper. Of course, the business editor understands the economics of running a paper and is more … Read more