Tag Archives: virtual administration assistant

List Building to Fill the Sales Funnel

I’m sure you’ve all heard of the sales funnel, where you start at the top filling the widest part of that funnel with prospects, and they filter through your sales funnel, inevitably decreasing in numbers along the way, until ultimately … Continue reading

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File-Sharing Made Easy

As a virtual assistant you need to share files in some way with your clients. Often you will find your clients are happy to email latest versions of documents and spreadsheets backwards and forwards and some even have a file-sharing … Continue reading

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Top Ezine Housekeeping Rules – Tell Your Readers What To Do

If you go to the effort of writing an ezine, do not forget to tell you readers what you want them to do next. You are writing in order to build a relationship. So, do you want them to go … Continue reading

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Top Ezine Housekeeping Rules – Invite Interaction

Do not forget to ask your readers for their comments, questions or future topics they would like to see covered. The whole point of writing an ezine or newsletter is to build a relationship with your prospects and invite further … Continue reading

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15 Tips to Build Your Newsletter Subscriber List

We all need to fill our marketing funnel with the contact details of potential clients and referrers of our business services. The following series gives you some ideas about how to collect contact details, and in particular email addresses, so … Continue reading

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Top Ezine Housekeeping Rules – Send Useful Information

One of marketing’s basic rules is to know your target market well. Know their interests and things about which they like to be kept informed. If you come across information that you feel would be useful to your target audience, … Continue reading

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Top Ezine Housekeeping Rules – Get The Balance Right

It can be very tempting to fill each of your ezines with information about your latest service or product, and, indeed, your readers will be expecting to hear a certain amount of that. But, do not forget also to include … Continue reading

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Top Ezine Housekeeping Rules – Send Messages At Reasonable Intervals

Do not use your ezine in the same way as you would Twitter or a blog. Your subscribers have given you permission to send them information, but, if you abuse it, they will soon be sorry they did. The result … Continue reading

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Top Ezine Housekeeping Rules – Use A Proper Email Delivery System

When you first start sending out email newsletters, it is very tempting to send them using your normal email delivery service, such as Outlook. After all, it is free and already there on your desktop. However, internet service providers frown … Continue reading

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Top Ezine Housekeeping Rules – A ‘Double Opt-in’ System

If you use a proper ezine delivery service such as Constant Contact, Aweber or Vertical Response, your subscribers will go through what is known as a ‘double opt-in’. This means that, after submitting their email address through your website form … Continue reading

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