Category Archives: Articles

Articles from the UK Virtual Assistant Industry

List Building to Fill the Sales Funnel

I’m sure you’ve all heard of the sales funnel, where you start at the top filling the widest part of that funnel with prospects, and they filter through your sales funnel, inevitably decreasing in numbers along the way, until ultimately … Continue reading

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File-Sharing Made Easy

As a virtual assistant you need to share files in some way with your clients. Often you will find your clients are happy to email latest versions of documents and spreadsheets backwards and forwards and some even have a file-sharing … Continue reading

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Top Ezine Housekeeping Rules

The following series will look at some housekeeping rules, which will ensure that you follow the strict etiquette of email marketing, while presenting yourself and your business in a professional and ethical way. Make sure your subscribers actually subscribed There … Continue reading

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Affordable Web Sites for Virtual Assistants

It’s a bit of a given these days that in order to be taken seriously in the business world, you need to have a web site. When hearing about a company or service for the first time, how many of … Continue reading

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Writing Effective Copy for your Virtual Assistant Website

Initially writing the text copy for your website seems quite simple. You just tell them who you are, what you do and how to contact you, right? Err, no actually. Many business websites drone on and on about when they … Continue reading

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Website Mistake 10: A website that is “me” focused.

While back in part 1 of this series we talked about personalising your website, don’t spend all of it talking about yourself and how wonderful you are? Although your visi¬tors need to know a bit about you, what holds their … Continue reading

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Website Mistake 9: No testimonials or case studies to demonstrate your expertise.

Website Mistake 9: No testimonials or case studies to demonstrate your expertise. One of the easiest ways you can create customer confidence in you and your business is to post testimonials on your web site. Don’t even think of writing … Continue reading

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Website Mistake 8: Lack of additional resources and links.

One way to gauge the usefulness and helpfulness of a business is to have a look at their websites resources and links section. For example, the Resources and Links section of the UKAVA website lists a whole range of resources … Continue reading

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Website Mistake 7: Copying every other virtual assistant web site.

As part of vetting the websites that we list on the UKAVA Directory, I have the job of personally checking every potential members website before it is added. It is quite obvious in a lot of cases that virtual assistants … Continue reading

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Website Mistake 5: Missing or hidden contact information.

Have you ever visited a web site that you think offers the ideal solution to your problem, but you’ve got one question to ask before making your purchasing decision? You go to the Contact Us page to look for the … Continue reading

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