Monthly Archives: August 2014

File-Sharing Made Easy

As a virtual assistant you need to share files in some way with your clients. Often you will find your clients are happy to email latest versions of documents and spreadsheets backwards and forwards and some even have a file-sharing … Continue reading

Posted in Recommended | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Make Unsubscribing Easy

If someone wants to leave your mailing list, there is no point trying to hold on to them; they have already made the decision not to buy from you. To give one last professional impression of your business, you can … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Tell Your Readers What To Do

If you go to the effort of writing an ezine, do not forget to tell you readers what you want them to do next. You are writing in order to build a relationship. So, do you want them to go … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Invite Interaction

Do not forget to ask your readers for their comments, questions or future topics they would like to see covered. The whole point of writing an ezine or newsletter is to build a relationship with your prospects and invite further … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

List Building to Fill the Sales Funnel Tip 5

Consider an affiliate program. People will often sing the praises of your product or service, in exchange for a commission on each sale made as a result of their recommendation. What could be better than having an entire sales force … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Send Useful Information

One of marketing’s basic rules is to know your target market well. Know their interests and things about which they like to be kept informed. If you come across information that you feel would be useful to your target audience, … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Get The Balance Right

Do not use your ezine in the same way as you would Twitter or a blog. Your subscribers have given you permission to send them information, but, if you abuse it, they will soon be sorry they did. The result … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Send Messages At Reasonable Intervals

Do not use your ezine in the same way as you would Twitter or a blog. Your subscribers have given you permission to send them information, but, if you abuse it, they will soon be sorry they did. The result … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – Use A Proper Email Delivery System

When you first start sending out email newsletters, it is very tempting to send them using your normal email delivery service, such as Outlook. After all, it is free and already there on your desktop. However, internet service providers frown … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Top Ezine Housekeeping Rules – A ‘Double Opt-in’ System

If you use a proper ezine delivery service such as Constant Contact, Aweber or Vertical Response, your subscribers will go through what is known as a ‘double opt-in’. This means that, after submitting their email address through your website form … Continue reading

Posted in Hints and Tips | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment