Monthly Archives: May 2014

Affordable Web Sites for Virtual Assistants

It’s a bit of a given these days that in order to be taken seriously in the business world, you need to have a web site. When hearing about a company or service for the first time, how many of … Continue reading

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Writing Effective Copy for your Virtual Assistant Website

Initially writing the text copy for your website seems quite simple. You just tell them who you are, what you do and how to contact you, right? Err, no actually. Many business websites drone on and on about when they … Continue reading

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New Client Document Templates Pack

You are all set up and ready to go: got all the equipment, sorted out your website, printed some business cards, even done some networking. Then it happens… you get your first prospect! Oh, no! Panic! What information do you … Continue reading

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PA Life Training

PA Life magazine, the personal assistant for PAs and EAs, are pleased to announce the launch of Four brand new training course for every PA, Secretary, EA and VA who wants to improve their prospects. Full of practical, hands on … Continue reading

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Website Mistake 10: A website that is “me” focused

While back in part 1 of this series we talked about personalising your website, don’t spend all of it talking about yourself and how wonderful you are? Although your visi­tors need to know a bit about you, what holds their … Continue reading

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Website Mistake 9: No testimonials or case studies to demonstrate your expertise

One of the easiest ways you can create customer confidence in you and your business is to post testimo­nials on your web site. Don’t even think of writing these yourself (I’m sure you wouldn’t) but ask your clients to write … Continue reading

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Website Mistake 8: Lack of additional resources and links.

One way to gauge the usefulness and helpfulness of a business is to have a look at their websites resources and links section. For example, the Resources and Links section of the UKAVA website lists a whole range of resources … Continue reading

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Website Mistake 7: Copying every other virtual assistant web site

As part of vetting the websites that we list on the UKAVA Directory, I have the job of personally checking every potential members website before it is added. It is quite obvious in a lot of cases that virtual assistants … Continue reading

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Office Managers and PA Show

Just thought I’d alert you, in case you’re not aware yet, that the Office Managers and PA Show is on at Excel, London on the 15-16th May. We’re not able to attend this year but many of my favourite industry … Continue reading

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Website Mistake 6: Not mentioning what makes you different, your USP

When I’m doing online research for a particular product or service, I want to know right away what makes any company unique or different from their competition. Most virtual assistant websites just display a whole list of services they provide. … Continue reading

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