How to Turn Your Clients into Raving Fans!

How Can You ‘Delight the Customer?’
Years ago I used to work for a holiday company who used the line ‘delight the customer’. The idea was that you don’t want the customer just to be satisfied with what you have produced for them. In order to get them singing your praises you really need to ‘delight’ them. So what can you do to delight your clients? Where can you add that little bit of extra value or really show some initiative? If you are seen to be going that extra mile, your clients will love you for it and that’s when they start to become your raving fans and tell everyone how great you are.

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One Response to How to Turn Your Clients into Raving Fans!

  1. Catherine says:

    I can’t but agree to that. Happy customers will form positive publicity and that in turn is sure to attract new customers. People are most likely to trust the opinion of “their neighbours and colleagues”.

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